In trying times, spending time and resources on creativity is always questioned. But when the road ahead is a difficult one, I’ve always seen the creatives and the innovators solving the challenges of our time.
My career at Evolve began at the most challenging of times. Emerging from a pandemic has left many of us wondering how to reengage with the world and each other again. As an extroverted and observant creative, I can’t help but feel that I’ve been training my whole life for this moment. The nuances of human interaction and engagement are the foundations of the work that I strive for, and those nuances are more important than ever.
My wife and I are both proud natives of North Carolina, and we’ve made lives serving the communities that raised us; with her pastoring a local church, and me supporting local businesses.
Jake Coltrane
Creative Director
BA, University of North Carolina at Charlotte